![]() “CDC uses digital media to raise awareness on health issues that the nation faces today,” says Katherine Lyon-Daniel, PhD, Associate Director of Communication at CDC. “Meeting with industry leaders is a great way to learn more about reaching new audiences through mobile apps.” We were very excited to welcome James to CDC and learn more about using other digital platforms to reach a general audience. The game creates a compelling world that engages the public on serious public health topics.įor PHPR, using non-conventional methods to communicate with the public has worked really well in the past through social media and blogs posts. I became interested in Vaughan’s game as a tool to teach the public about outbreaks and disease transmission because of how it uses a non-traditional route to raise public awareness on epidemiology, disease transmission, and diseases/pandemic information. With a successful disease, players can watch as governments fall and humanity is wiped out. Within the game, players select a pathogen and strategize how to evolve symptoms, transmit the disease, and counter actions taken by world governments and scientists. ![]() James Vaughan, founder of Ndemic Creations, spoke to CDC staff on Maabout his new mobile app, Plague Inc. ![]()
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March 2023
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